ARMANI - CHINESE NEW YEAR

ARMANI – CHINESE NEW YEAR

Armani entrusts Helmut with the creation and production of its digital and print content to celebrate the launch of the Chinese New Year campaign. This campaign breathe new energy into the Maison’s timeless elegance, boldly and modernly highlighting the fresh hues and sophisticated design of Armani’s iconic products. This launch, driven by bold creativity and pure emotion, embodies Armani’s innovative and refined spirit for the Chinese New Year.

• ART DIRECTION
• PRODUCTION
• POST-PRODUCTION